OPTIMIZE IMAGES: HOW AND WHY DO YOU OPTIMIZE IMAGES OF YOUR WEBSITES OR BLOGSPOTS FOR SEARCH ENGINES, SOCIAL MEDIAS, LIKE PAGES AS WELL AS THE CROWD?

OPTIMIZE IMAGES: HOW  AND WHY DO YOU OPTIMIZE IMAGES OF YOUR WEBSITES OR BLOGSPOTS FOR SEARCH ENGINES, SOCIAL MEDIAS, LIKE PAGES AS WELL AS THE CROWD?


OPTIMIZE IMAGES: HOW  AND WHY DO YOU OPTIMIZE IMAGES OF YOUR WEBSITES OR BLOGSPOTS FOR SEARCH ENGINES, SOCIAL MEDIAS, LIKE PAGES AS WELL AS THE CROWD?


Optimizing your images for search engines:

  • Using Keywords in alt text, text around the image, image name, page title;
  • Preferring image formatting – jpg;
  • Separating SE accessible image folder;
  • Image freshness. (SEW suggests re-uploading your images and keeping them fresh);
  • Enabling image search option at Google webmaster tool.
  • Reasonabling image file size (see the discussion at WW)
  • Keeping Limited number of images per page;
  • Sharing hosting Popular and reliable photo  (e.g. Flickr is reported to help in Yahoo! image optimization).

Optimize your images for social media:

  • (obvious) using really great images to give your readers another reason to spread the word;
  • ( getting Digg thumbnailed submission) stick to jpg format and making sure the images can be resized to (or already are) 160×120 or 160×160 pixels (Unless you have an image that can be resized that way Digg will not offer the submitter a thumbnail to go with the post).

Keep in mind to Optimize your images for people:

  •  People's attention are paid to a clear image where they can see details (choose high quality images).
  • (Clean, clear) faces in an image get more eye fixation. (avoid using abstract images too often).
  • Keep them relevant: images are not the first thing a visitor sees on a web page but they can compel him to stay (according to the eye-tracking research web text is prior to images; when looking at a printed article people see images first; with web page they see text first – nevertheless images make the visitor stay and remember the page via relevant associations).

How important Gender specification:

  • women are better at recognizing facial emotions than men (research):
  • men seem to be more likely than women to first look at faces rather than other parts of a nude body (source);
  • women are more interested in images with more than one person (source).

Tools and fun for image optimization:




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